“Colour of the day” T-Shirt

Do you know that there is a colour for each day of the week?

“The colour of the The Day” project was commissioned and produced for the Biennale Design 2004 in Saint-Etienne, France. This project aims to investigate the relationship between colour association and specific days of the week.

In this project, a survey was conducted where the following questions were given to 75 people in the creative industry from 20 different countries: What colour do you associate each day of the week?

The outcome of the colour for each day is then determined based on the majority vote. The shirts could either be worn according to the calendar days, or more intuitively, according to the actual mood of the wearer

The results are as follows:

What is the colour that you are feeling today?

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